01Seasonal opportunity
Randmar is reviewing a Yankee Candle holiday gift-set opportunity
A new offer from Newell Brands could give Randmar resellers a recognizable seasonal product for corporate gifting, customer appreciation, retail displays and holiday promotions.
Three-candle gift set
- 3 × 5 oz
- Balsam & Cedar
- Christmas Cookie
- Sparkling Cinnamon
Two-candle gift set
- 2 × 7.5 oz
- Balsam & Cedar
- Sparkling Cinnamon
Newell Brands has presented Randmar with two Yankee Candle holiday gift-set formats. The first combines three 5 oz candles in Balsam & Cedar, Christmas Cookie and Sparkling Cinnamon. The second combines two 7.5 oz candles in Balsam & Cedar and Sparkling Cinnamon. These are familiar seasonal fragrances packaged in formats that can work as ready-to-give items rather than individual candles that require additional presentation.
Randmar is currently reviewing the opportunity based on Canadian reseller demand, available quantities, timing and the customers most likely to support the program. Potential applications include employee gifts, customer appreciation, holiday baskets, retail displays and seasonal online campaigns. The formats can support both corporate gifting and retail sales. Because this is a limited seasonal offer, understanding reseller interest early will help Randmar decide how aggressively to pursue the available inventory.
Availability, pricing and program terms remain subject to final confirmation with Newell Brands.