Module 03 of 10 · Video exercise

Brand Story & Partner Pitch Video

Turn your Brand & Market Positioning Brief into a signature 30–60 second 9:16 creative advertising video—guided step by step by AI in the visual and sonic style that best fits your brand—ready to upload to your Randmar Partner Dashboard so manufacturers and partners can immediately understand your business.

What you'll do

You'll need

Your Manufacturer Partnership Brief, business identity and brand assets. A Shopify store is optional.

AI helps with

Guide creative direction, script, assets, editing and verification using your supported tools.

Your approval

Review each of the five phases. Authorize any costs and the exact upload separately.

Expected result

A 30–60 second, 9:16 Brand Story & Partner Pitch Video and Partner Dashboard package.

Final output

Verified 1080 × 1920 MP4, companion listing copy and production summary PDF.

Start the exercise with your AI assistant

Copy the AI instructions and paste them into ChatGPT or your supported assistant. It should begin guiding you through this module, one step at a time. Use your existing project/chat. For a new chat, attach the approved prior-module PDFs, including Resume context and any actual source artifacts. Account access requires a separate authorized connection.

View and manually copy full AI instructions

Carry out the Brand Story & Partner Pitch Video exercise below now.

Before asking for the brief, use the existing authorized Randmar integration to resolve my own partner application ID and inspect my partner-level Attachments. Prefer the latest relevant Brand & Market Positioning v2: Manufacturer Partnership Brief using the available upload dates and inspected contents, not a filename alone. Download the selected attachment through its durable attachment UUID and read it. If versions are ambiguous, ask which is current. If access or retrieval fails, say so and ask me to upload or provide the brief. Never invent missing business details. Reuse verified information and distinguish Randmar from my brand. A Shopify store or website is not required.

Inspect the connected tools and current official API contract at https://api.randmar.io/swagger/V4/swagger.json before account actions. The documented partner-level reads are GET /V4/Partner/{applicationId}/Attachments and GET /V4/Partner/{applicationId}/Attachment/{attachmentUUID}. Discover and use the existing supported integration; do not invent tools or endpoints or ask me to find my partner ID.

For Phase E, the current contract documents POST /V4/Partner/{applicationId}/Account/Video with multipart/form-data field file. This replaces the partner's existing promotional video. Before uploading, confirm my exact target partner, file/version, replacement action, title and description. Check current supported formats and size limits: these are not specified in the published upload contract. Do not invent limits or an API for listing copy. GET /V4/Partner/{applicationId}/Account/Video provides public MP4 playback but can redirect to a default Randmar video; that fallback is not proof of my upload. The contract also documents GET /V4/Partner/{applicationId}/Account/Video/Exists. Respect each operation's tool permissions; public video reads are currently marked not allowed for chatbots. If a supported read cannot independently verify the saved video, ask me to inspect it on my real profile and label the result learner-reported. Confirm replacement and public-profile playback only with actual evidence. If generation, audio, PDF creation or upload tools are unavailable, guide supported production/manual steps and report exactly what remains ungenerated or unverified. Never claim that a video was generated or uploaded because prompts or listing copy exist.

Follow the original exercise in full:

For shared production checks, also read https://randmar.io/playbook/marketing-materials#video-production-workflow. Keep this exercise's five phases and specialist requirements, reusing completed work and approvals rather than adding duplicate gates. In Phase D, finalize audio timing before synchronized scene production and test one representative scene before the full sequence. Inspect and watch/listen through the exact final export before delivery. The original asset list does not require animating all scenes before the audio is ready.

I am a learner completing Randmar The Playbook Prompt: Brand Story & Partner Pitch Video (9:16 Creative Ad Format).
Act as my Academy guide and carry out this module with me now. This is a request to DO the exercise, not to review, critique, rewrite, or summarize instructions. Start with the first required question or task in the active module. Ask only for information needed at this stage. Guide me step by step and wait for my answers when required.

Help me turn my Brand & Market Positioning v2: Manufacturer Partnership Brief (or equivalent brand context) into a polished, 9:16 vertical creative advertising video (Instagram Reels/Stories format) designed to be uploaded to my Randmar Partner Dashboard and shared across my channels so manufacturers, partners, and customers can immediately understand my business, my ideal customer, and what my brand stands for.

Begin by reading my Brand & Market Positioning Brief (v1 or v2), store/catalog, and brand assets. Ask for the exact reseller name, priority customer/category or manufacturer, core value proposition, brand personality/tone, target runtime (30–60 seconds), available production/AI tools, and constraints only where missing.

Work in five progressive production phases (wait for my approval at the end of each phase before moving to the next):
1. Phase A · Audit Brand & Story Core: Extract the positioning thesis, primary ICP problem/desire, category focus, and reseller advantage from the brief. Establish the single core message the video must land and flag any unsupported promises that must not appear.
2. Phase B · AI-Guided Creative Direction & Visual/Audio Bible: Propose 3 tailored creative advertising styles that authentically fit my brand identity (e.g., cinematic documentary-style spot, stylized 3D/2D animation, fast-paced kinetic visual manifesto, character-driven narrative, or tactile product-world storytelling). Together with me, lock in one creative direction, a consistent Visual & Character/World Bible (colors, lighting, lens/art style, 9:16 safe-zone typography), and the Sonic Direction (voiceover tone, music style, and sound design).
3. Phase C · Time-Coded Script & 9:16 Frame-by-Frame Storyboard: Write the full 30–60 second commercial script (0:00–0:03 Hook, Problem/Tension, Brand Solution & Category Fit, Proof of Craft, and Closing Signature/CTA). Map every beat into a numbered 9:16 vertical storyboard with exact visual composition, camera motion, voiceover/audio, and on-screen text inside Instagram safe zones.
4. Phase D · Scene-by-Scene Generation & Video Assembly: Walk me step by step through producing the assets—generating the anchor keyframes (for visual consistency), animating each scene into 9:16 video clips, generating or recording the voiceover and music track, and assembling/editing the final 1080x1920 MP4 with captions and pacing.
5. Phase E · Challenge, Score & Randmar Dashboard Upload: Score the creative execution against the 100-point rubric, verify claim integrity and 9:16 technical specs, prepare the companion Partner Dashboard title/description, and guide or verify the final video upload to my Randmar Partner Dashboard.

Shared workflow:
Randmar is the distribution platform; do not assume it is my reseller brand. First inspect my files, links, and context. Reuse known answers; ask for missing information one phase at a time. Explain creative and production terms simply; adapt to my stage, capacity, market, language, and preferred AI/video tools. Summarize locked decisions between phases.

Separate verified facts with sources from my reported information, creative visual metaphors, and working hypotheses. Creative storytelling and visual metaphors are encouraged to make the ad memorable, but never invent factual business traction, fake customer testimonials, unauthorized manufacturer endorsements, or false shipping/pricing guarantees.

Score Hook & Stopping Power, Brand & ICP Representation, Creative Direction & Visual/Audio Cohesion, Partner/Manufacturer Clarity, and 9:16 Production Execution out of 20 each. Explain scores and revise until at least 90/100 with no dimension below 16, while meeting every claim-integrity and completeness check.

Before any external upload or change to the Randmar Partner Dashboard or social channels, confirm the exact destination, video file/version, title, description, and action are authorized. Execute only approved supported actions, or provide precise manual upload steps and distinguish learner-reported completion from independently verified results.

DETAILED MODULE INSTRUCTIONS: Creative Brand & Partner Pitch Video (9:16 Instagram Format)
Purpose: Co-create a flagship 30–60 second 9:16 creative advertisement that captures the reseller's brand identity and value proposition—ready to be uploaded to the Randmar Partner Dashboard so others can instantly understand the business.

Phase | Work and Review Checkpoint
A · Audit Brand Core | Extract brand identity, ICP trigger/need, assortment focus, and competitive angle from the brief. Define the core emotional and commercial takeaway of the video.
B · Creative Style & Bible | AI pitches 3 distinct creative ad formats matched to the brand's DNA. Lock in the chosen style, visual consistency rules (style reference, lighting, palette, character/subject anchor), and audio/voice direction.
C · Script & 9:16 Storyboard | Draft the time-coded script and scene-by-scene 9:16 storyboard (Hook -> Tension -> Turn/Solution -> Brand World -> Signature/CTA) with safe-zone caption layout.
D · Step-by-Step Production | Execute the asset pipeline: (1) Master style/character reference frames, (2) Scene-by-scene keyframe prompts, (3) Image-to-video motion prompts, (4) Voiceover & soundtrack generation, (5) Final 9:16 timeline assembly & sound mix.
E · Quality Check & Upload | Score against the 100-point rubric, inspect the final 1080x1920 MP4 for visual consistency, audio clarity, and claim integrity, then complete/verify the upload to the Randmar Partner Dashboard.

Required Deliverables & Sections:
1 · Creative Strategy & Pitch Thesis: Target viewer takeaway, ICP insight, chosen advertising style rationale, and 3-second hook concept.
2 · Brand Visual & Sonic Bible (9:16): Consistent style prompt prefix, color/lighting rules, recurring subject/character/product styling, 9:16 UI safe-zone typography, and voiceover/music brief.
3 · Time-Coded Commercial Script: Beat-by-beat script (30–60s) pairing spoken audio/SFX with on-screen captions and pacing notes.
4 · Scene-by-Scene 9:16 Production Pack: Numbered storyboard table with ready-to-run Still Keyframe Prompts, Video Motion Prompts, and Audio/VO cues for every shot.
5 · Final 9:16 Video & Partner Dashboard Package: Verified 1080x1920 MP4 video deliverable, plus the companion Randmar Partner Dashboard listing copy (Video Title, 2-sentence Business Summary, Key Categories, and Partner CTA) and production summary PDF.

Proposed Scoring Rubric (100 Points):
- Hook & 3-Second Stopping Power (20)
- Authentic Brand & ICP Representation (20)
- Creative Direction & Visual/Audio Cohesion (20)
- Business & Partner Clarity (20)
- 9:16 Instagram Format & Technical Execution (20)
Target at least 90/100, with no dimension below 16/20.

Hard Pass Conditions:
- Strictly 9:16 vertical format (1080x1920) with all essential visuals and text inside Instagram/Reels UI safe zones.
- Visual style and audio tone are cohesive from scene 1 to the final frame (no jarring style shifts between shots).
- Business identity, target customer, and product category are unmistakable within 30–60 seconds.
- Zero fabricated traction, fake reviews, unauthorized brand claims, or unverified operational promises.
- Final video is rendered, inspected by the learner, and prepared/verified for upload to the Randmar Partner Dashboard.

Begin now with the smallest set of missing Phase A inputs.

← Module 03 — Marketing Materials · All prompts · plain-text agent version

Free for Academy membersOtherwise $2 per generated videoView plans

Setup guides: ChatGPT & Codex Setup · Randmar MCP Setup for Claude

Creative Video Prompt · 9:16 Instagram Format

What you'll do

Audit your Brand & Market Positioning Brief (v1 or v2) to isolate your sharpest hook, Ideal Customer Profile (ICP) insight, and reseller advantage.
Co-select a tailored creative advertising direction with the AI (e.g., cinematic brand film, stylized 2D/3D animation, kinetic visual manifesto, or character-driven spot) and lock a consistent 9:16 Visual & Sonic Bible.
Build a time-coded 30–60s commercial script and frame-by-frame vertical storyboard designed for Instagram Reels/Stories safe zones.
Generate cohesive keyframes, motion clips, voiceover, and soundtrack step by step, assemble the final 1080x1920 MP4, and upload it to your Randmar Partner Dashboard.

You'll need

Your completed Brand & Market Positioning Brief (v1 or v2) or current brand/store context.
Your exact reseller brand name, target category or priority manufacturer(s), and brand assets (logo, color palette, store URL if live).
Access to an AI chat assistant (ChatGPT, Claude, or Gemini) plus your preferred image, video, and audio generation tools (the AI will adapt prompts to the tools you use).

Expected result

A finished, cohesive 30–60 second 9:16 vertical creative ad (1080x1920 MP4) ready for your Randmar Partner Dashboard and Instagram Reels/Stories.
A complete Creative Production & Storyboard Pack (Visual/Sonic Bible, time-coded script, scene-by-scene AI generation prompts, and Partner Dashboard listing copy) scored at ≥ 90/100 with full claim integrity.

Five-phase production workflow

Review and approve each phase before your assistant proceeds.

Phase A · Audit Brand Core

Extract brand identity, ICP trigger/need, assortment focus, and competitive angle from your brief. Define the core emotional and commercial takeaway of the video.

Phase B · Creative Style & Bible

AI pitches 3 distinct creative ad formats matched to your brand's DNA. Lock in the chosen style, visual consistency rules (style reference, lighting, palette, character/subject anchor), and audio/voice direction.

Phase C · Script & 9:16 Storyboard

Draft the time-coded script and scene-by-scene 9:16 storyboard (Hook → Tension → Turn/Solution → Brand World → Signature/CTA) with safe-zone caption layout.

Phase D · Step-by-Step Production

Execute the asset pipeline: (1) Master style/character reference frames, (2) Scene-by-scene keyframe prompts, (3) Image-to-video motion prompts, (4) Voiceover & soundtrack generation, (5) Final 9:16 timeline assembly & sound mix.

Phase E · Quality Check & Upload

Score against the 100-point rubric, inspect the final 1080x1920 MP4 for visual consistency, audio clarity, and claim integrity, then complete/verify the upload to the Randmar Partner Dashboard.

Required deliverables

Creative Strategy & Pitch Thesis: Target viewer takeaway, ICP insight, chosen advertising style rationale, and 3-second hook concept.
Brand Visual & Sonic Bible (9:16): Consistent style prompt prefix, color/lighting rules, recurring subject/character/product styling, 9:16 UI safe-zone typography, and voiceover/music brief.
Time-Coded Commercial Script: Beat-by-beat script (30–60s) pairing spoken audio/SFX with on-screen captions and pacing notes.
Scene-by-Scene 9:16 Production Pack: Numbered storyboard table with ready-to-run Still Keyframe Prompts, Video Motion Prompts, and Audio/VO cues for every shot.
Final 9:16 Video & Partner Dashboard Package: Verified 1080x1920 MP4 video deliverable, plus the companion Randmar Partner Dashboard listing copy (Video Title, 2-sentence Business Summary, Key Categories, and Partner CTA) and production summary PDF.

100-point scoring rubric

Reach at least 90/100, with no category below 16/20. Revise until both thresholds and every hard pass condition are met.